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How to Sell Custom Gifts in Your Retail Store

How to Sell Custom Gifts in Your Retail Store Why Custom Gifts Are a Smart Retail Strategy Shoppers are increasingly drawn to personalized gifts that convey thoughtfulness and uniqueness. Custom gifts such as hats, tote bags, and apparel offer an excellent way for retailers to differentiate themselves in a crowded market.  By offering customized options, retailers can cater to customers shopping for specific occasions, such as birthdays, anniversaries, holiday celebrations, family gatherings, and other events. It can also help with increased sales, as customers are often willing to pay a premium price for presents that feel unique and meaningful.  Steps to...

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